Ramsay to Open Steak House; Valentine’s at Rhumbar; Ladbrokes Buys Vegas Company

Internationally Acclaimed Chef Gordon Ramsay to Open First Las Vegas Restaurant

Gordon Ramsay Steak – at Paris Las Vegas

Paris Las Vegas is pleased to announce internationally-renowned Chef Gordon Ramsay will open his first Las Vegas restaurant, Gordon Ramsay Steak, in the spring of 2012 in the heart of the picturesque resort. The new restaurant will replace Les Artistes Steakhouse.

Michelin Star Chef Gordon Ramsay, known not only for his refined cuisine, but also his TV personality on several hit programs including ”Hell’s Kitchen,” ”MasterChef” and ”Kitchen Nightmares,” has generated world-wide attention and entertained viewers on six continents.

”Few chefs in the world have extended their reputations to as many countries and into as many homes as Chef Ramsay,” said Paris Las Vegas President David Hoenemeyer.  ”His fiery passion for excellence has been validated by the culinary world’s top epicurean honors, by his legions of delighted restaurant guests and by millions of TV fans.  We, at Paris Las Vegas, believe that the addition of Gordon Ramsay Steak, will be an exciting new milestone in the city’s impressive culinary evolution.”

The contemporary steakhouse will boast a total of 274 seats including a large bar area, chef’s table and private dining room in addition to the main room. Guests will be encouraged to relax in the spacious lounge or enjoy a cozy booth in this ultimate modern steakhouse.

”Vegas is such a vibrant city, and I’m excited to open my first Las Vegas restaurant in a Caesars Entertainment resort – Paris Las Vegas,” said Gordon Ramsay. ”The space is really bold and innovative, and we’ve put together a great team and created a contemporary, quality menu. I can’t wait to open and start welcoming guests!”

Gordon Ramsay Steak will be a fresh, high-energy dining environment that playfully transports guests from Paris to London.  Set within the Paris casino, which is whimsically modeled after the “City of Lights,” the restaurant design will celebrate Chef Ramsay and the city of London, where he lives.  This innovative concept will reflect edgy, exciting and bold designs and will bridge the resort’s Parisian theme with Ramsay’s British heritage.  A prefect synergy as Ramsay’s early education took place in the Paris kitchens of famous Michelin Star Chefs such as Guy Savoy and Joël Robuchon. San Francisco based EDG Interior Architecture + Design, which previously created designs for Rao’s and Bradley Ogden restaurants at Caesars Palace, will spearhead the design.

This fresh new restaurant will offer guests a look at the exclusive beef aging program created under the direction of Chef Ramsay and his culinary team. The menu selections will range from traditional steakhouse fare with delectable cuts of beef to Ramsay’s signature fish and chips and Shepard’s Pie.  This dynamic new addition to Ramsay’s profound collection of restaurants will offer the freshest seafood to mouth-watering cuts of beef, French-influenced sides and delicious desserts.
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Cuddle Up With A Cocktail And A Loved One At RHUMBAR This Valentine’s Day

Enjoy Specialty Cocktails Under the Warmth of a Snuggie at RHUMBAR

Nothing gets lovers in the mood like curling up together with a warm cocktail to enjoy a classic romantic movie. This Valentine’s Day, RHUMBAR at The Mirage will showcase love stories on the patio while guests sip weather inspired concoctions and cuddle with their Valentine under a specially made RHUMBAR Snuggie®.

Tuesday, Feb. 14, the stylish cocktail lounge will transform into a Valentine’s Day themed wonderland for a special holiday experience. Patrons will enjoy classic romantic movies such as “Casablanca,” “Breakfast at Tiffany’s” and others, while they cuddle up under RHUMBAR Snuggies®. Whether on a first date or sharing cocktails with a longtime lover, guests will also enjoy tasty treats such as the “S’mooches and S’mores,” the “Butter Me Up” and the “Apple Pie.” Plus, if things get too steamy under those Snuggies®, love birds can cool off with a number of RHUMBAR’s specialty cocktails such as the “Spanish Trampoline” or the “Three Citrus Cooler.”

Recently named one of AOL.com’s top Las Vegas patios, RHUMBAR is a highly stylized cocktail and cigar lounge inspired by the cool mood of the Caribbean. The plush outdoor patio is reminiscent of a tropical retreat offering a picturesque location for guests to mingle, sip cocktails, and smoke cigars. Located near the main entrance of The Mirage, RHUMBAR is owned and operated by Drive This! Entertainment. The lounge and patio are open from 11 a.m. until midnight Sunday through Wednesday, and 11 a.m. until 2 a.m.
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British bookmaker Ladbrokes buys majority in Las Vegas online gaming company

By Chris Sieroty
LAS VEGAS REVIEW-JOURNAL
Ladbrokes PLC has made its first purchase in Nevada as the company positions itself to take advantage of what it believes will be the eventually legalization of sports wagering in the United States.

The United Kingdom-based sports book and online casino paid $3 million to acquire 65 percent of Stadium Technology Group, a Las Vegas-based supplier of software and in-game betting applications to sports book operators.

Ladbrokes also has an option to buy the remaining 35 percent of the company over the next five years on a performance-related basis, the company said in a statement.

“The size of the U.S. market and potential for positive regulatory change in the coming years makes it a sensible place to establish a presence,” Ladbrokes CEO Richard Glynn said.

Glynn said Stadium Technology has the potential to expand its business by being one of the key software suppliers to casinos in Nevada and Delaware.

Stadium Technology provides the software for each of the current Cantor Gaming locations in Las Vegas, along with the Golden Nugget and Treasure Island. Ladbrokes is already a gaming giant, operating more than 2,700 betting shops in Great Britain and Europe.

Ladbrokes is the second British bookmaker to make a multimillion-dollar bet on sports in Las Vegas. William Hill PLC spent more than $53 million last year to buy American Wagering Inc., Brandywine Bookmaking LLC and Club Cal Neva Satellite Race and Sports Book division in Northern Nevada.

William Hill, which operates some 2,350 betting shops in the United Kingdom, gained a software division with its purchase of American Wagering. The parent company of Leroy’s operates a division called Computerized Bookmaking Systems.

“These kinds of transactions are primarily done because they believe the market is going to grow,” said David G. Schwartz, director of the Center for Gaming Research at the University of Nevada, Las Vegas.

Sports betting generated gross revenues of $151.1 million in 2010, which was only 5.5 percent of the $2.7 billion wagered on college and professional sports in Nevada.

“It’s not a big business, but they look at the potential, especially with what (Raymond) Lesniak is doing in New Jersey,” Schwartz said.

Lesniak, a Democratic state senator, has been introducing bills and lobbying for online gaming in New Jersey and to allow sports betting at the state’s 11 casinos and four racetracks to help fend off increased competition from neighboring states.

New Jersey Gov. Chris Christie recently signed a measure that would legalize sports betting in New Jersey. The state now has two options: Ask a judge to toss out the federal law or wait for Congress to overturn the ban on sports wagering.

In an attempt to avoid a court fight, U.S. Rep. Frank Pallone Jr., D-N.J., has introduced federal legislation that would open sports betting to New Jersey by excluding New Jersey from the federal Professional and Amateur Sports Protection Act of 1992.

Schwartz said that if New Jersey succeeds, there will “be a lot of other states coming in.”

“What (Ladbrokes and William Hill) are doing is acquiring the infrastructure, which will put them in the catbird seat when it’s legalized in other states,” Schwartz said.

Contact reporter Chris Sieroty at csieroty@reviewjournal.com or 702-477-3893.

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